Everybody knows that you can make some big bucks online as a result of a well thought-out Internet Marketing Plan, such as Press Release Distribution. What most people do not know is that the trick to making even more money is to become a “Niche Marketer”.
The Niche Defined:
A Niche is a specific targeted audience of a bigger general target audience. In other words, as an example: Sports Cars would be a general topic, but Corvettes would be a Niche Target under Sports Cars. The more specific, the better. Amongst Corvette enthusiasts there are: Classics, Drag Racing, Street Rods, Custom, How To Repair, Tips and Tricks, and more.
All niche markets, such as Weight Loss, will always have “Sub-Niches” to go after. In this case: weight loss supplements, diet plans, meal portioned plates, herbal diets, liquid diets, videos, weight loss exercise plans and on and on. It is important to keep in mind that different people will have different ideas and needs that compel them in the marketplace. Spot trends, and go after the sub-niches.
Not All Sub-Niches Are Moneymakers:
It is important for you to know that just being a sub-niche does not mean it will be profitable. You need to do some research and then some testing. Before you sink a bunch of money into a marketing plan, do some testing and see how well it does. One thing for sure, you have to motivate yourself to stick your neck out a little and give it a shot. Procrastination will get you nowhere.
It is a good idea to go to Google and do a search for any keyword that is relevant to the Niche you have in mind. Now you can see if other people are spending money on Ads. This is a good marker of how profitable this Niche really is. Don’t think that competition is a bad thing, it is an indicator of the sub-niche’s performance. Study what others are presenting and learn from them.
Take The Bull By The Horns:
Whether you have a website or a landing page, make sure it looks like a pro did it. This is no time for on-the-job training. You need to make a strong first impression, and you need to study the art of getting traffic to your site, such as press release distribution. Think of a “landing page” as a mini-site. It is more of a “salesy” version of a website, designed to capture the visitors attention and convert them to a sale through a great call to action.
I hope this was helpful in your online marketing efforts.